What leaders say and do
makes up to a 70% difference
as to whether an individual
reports feeling included
makes up to a 70% difference
as to whether an individual
reports feeling included
Deloitte Insights
Our unique approach on
Male Allyship
Male Allyship
The need for Male Allyship:
The benefits of diverse and inclusive workplace are clear: they foster innovation, attract top talent, and help you build stronger relationships with your clients and business partners.
However there is a challenge in building these diverse and inclusive workplaces: many men in organisations are not engaging in supporting them nor taking actions to foster them.
Companies are missing or postponing targets for the representation of women and we are now seeing pushback from men who believe that initiatives to support women discriminate against men.
It is time for a new initiative: one which listens and responds to men’s fears: one which supports them in learning how they can thrive in an organisation that also wants to achieve progress for women.
Superpeople Company is therefore delighted to announce its Male Allyship Program. This initiative is more than just a step in the right direction; it’s a strategic necessity for any forward-thinking organization. By involving male leaders, who still hold over 70% of key decision-making roles, we aim to harness their potential as values-based leaders. This, in turn, will drive your Diversity, Equity, and Inclusion (DEI) initiatives forward.
Our program is designed to raise awareness and secure commitment, ensuring that your organization remains competitive and culturally robust. With our programme, you’re not just checking boxes; you’re transforming your workplace for a brighter, more inclusive future.
Our Male Allyship Programme is based on tried, tested and truly impactful components. It is anchored in Values-Based Leadership, to help your organisation deliver this important cultural and strategic change.
For you
Are you looking for a new way to include men? Are you aiming for inclusive leadership?
What is in the program?
The Program has several components which are best taken together, for maximum impact on the organisation and its leaders, but can also be accessed in a modular approach:
1) Kick-off – Engaging Male Allies: Driving Results Through Values Based Leadership
2) Module 1 – The Who: Identity, Who Am I, What Do I Want and What Do I Need?
3) Module 2 – The Why: Leadership and Legacy in a VUCA Future
4) Module 3 – The How: Driving results Through Values-Based Leadership
5) Executive Coaching – A Series of Individual Coaching Sessions for Male Leaders
6) Closing Event – Engaging Male Allies: From Best Practice to Common Practice
The three Modules and Executive Coaching are designed as workshops for men only, so they can engage in a safe space to address their issues and concerns. This programme is particularly effective when you run a Women in Leadership Programme alongside.
Each Module’s content is tailored to focus on your business challenges and opportunities. The workshops will be a 2,5h interactive learning experience with space for conversation and reflection. We will use case studies and storytelling in combination with ‘Think, Pair, Share’ and ‘House of Commons debate’ exercises. The sessions can be delivered in person, virtually or hybrid, with content and duration tailored to your specific requirements.
This Programme is crafted to help male leaders excel as values-based leaders. It engages them by showcasing the benefits for their careers and personal lives.
Enhanced Business Impact
To amplify the business impact, we help male leaders committed to values-based leadership to become allies to underrepresented talent as part of building an equitable organisation. After the third workshop, each cohort will pledge to become Agents of Change, making a difference through tangible actions. This growing cohort of male allies will be the leaders your organisation needs to secure the future.
Unparalled Expertise and Experience
Superpeople Company has put together a cohort of experts in leadership, DEI and allyship to deliver the program. These experts will ensure the men who participate in the program are fully engaged, motivated and equipped to become allies to your organisation’s talent.
Why Now?
The business world is going through fast changing, volatile times and competition for the best talent continues to be fierce. By training your senior men to be values based leaders who are allies, your organisation will position itself well to survive and thrive in an uncertain future.
Your Executive coaches
5 core competencies:
- Listening
- Global leadership experience
+ 25 years, - Authenticity
- Empathy
- Solution orientation
3 values:
- Respect
- Integrity
- Esteem
- Tolerance
Coaching Profile
As a coach, I have been accompanying executives and top teams in transformation processes for 10 years. Together, we gain clarity about priorities and value drivers, identify challenging goals that set the direction for change, derive manageable, workable steps, and achieve quantifiable success. In my coaching practice, I use the insights from my +25 years of professional experience as a senior business leader and transformation consultant.
As a systemic coach, my coaching certification at Henley Business University allows me to use the latest scientific knowledge on leadership and change to make coaching interventions as effective as possible.
My coaching style is flexible, effective and adaptable to support the needs of my clients, to challenge them and to promote their own solution finding with the help of various coaching techniques.
She can coach in:
- English
- German
5 core competencies:
- Coaching
- Leadership development
- Career development
- Personal development
- Psychotherapy
3 values:
- Authenticity
- Connection
- Growth & Development
Coaching Profile
I coach female leaders to develop and strengthen themselves, their careers and their leadership. So that they confidently make the best suitable choices and careers. Not necessarily by the book, but from their authenticity. Beyond the glass ceiling (in the organisation and in your head).
I care and challenge. Rationality and intuition. Outspoken and nuanced. Honest feedback, not afraid to mention the elephant.
We explore your personal and professional (development) possibilities. I take your ambitions and doubts seriously. I encourage you to take action, so that you gain insights but also take practical steps. Because if you don’t: what’s the point?
She can coach in:
- English
- Dutch
5 core competencies:
- Creative
- Knowledge of the subject
- Scenario thinker
- Decisive
- Entrepreneurial mindset
3 values:
- Integrity
- Setting Goals
- Outcome & Result
Coaching Profile
My mission is to bring executives closer to themselves, in the job they do. It makes me happy when people find their way and harmony and I believe that when people are closer to themselves, they experience more happiness in what they do. Coaching brings this beckoning perspective.
I believe that every person is here to express in full force what they have to contribute in his or her own way. That is what fulfillment in life is all about. In my work it is always about addressing people’s self-managing capacity. I connect with the real question that my clients have at that moment and quickly get to the heart of their case and we set goals. In doing so, I invite them to test their thoughts and patterns against reality and in this way to give concrete and effortless expression to their drive.
She can coach in:
- English
- Dutch
5 core competencies:
- Leadership development
- Intercultural communication
- Change management
- Interpersonal skills
- Visioning
3 values:
- Creative expression
- Belonging
- Impact
Coaching Profile:
As a first-generation Chinese multiracial American, I grew up in a house full of diverse cultures and traditions. I’ve often felt stuck in the middle or as the only bridge linking one culture to another unsure of how to really make an impact. Through my own leadership development, I’ve finally found my way
That’s why today I help ambitious, diverse professionals build their visibility and advance their careers – developing unshakeable trust in their impact and enhanced leadership skills to support their journeys.
My mission is to help you unapologetically claim your unique leadership to help bring change to this world
She can coach in:
- English
5 core competencies:
- Collaboration
- Communication
- Empathy
- Learning agility / innovation
- Takes initiative
3 values:
- Growth
- Integrity
- Accountability
Coaching profile:
When coaching executives, I start with the goals: what is my coachee wanting to achieve? I then explore with them the context they are working in and help them establish what changes they need to make in themselves to enable the achievement of the goals. This involves helping the coachee develop greater self awareness and insights, especially in how they relate to and lead others. I also help them focus on determining the practical actions they can take to implement the changes they identified.
He can coach in:
- English